Newspaper/Magazine Ad Assignment

Part 2

 

Directions: Design 2 advertisements using the guidelines discussed in class and posted on the class website. Also, please note that you will be recreating (not reproducing) these ads.

As a designer, often times the double-checking of spelling accuracy is left in your hands. It is highly recommended that you key all of the body content in a word processing application, such as Microsoft Word or Corel Word Perfect, and then monitored with the “Spell Check” and “Grammar Check” features as this will help to minimize errors in the body content. Make certain that your ad contains the following elements.

Use the following techniques in your design.

 

 

Classified Ads

Student Name

 

1

2

3

4

Score

Good use of dead space

Over crowded with no dead space or trapped dead space

 

 

Dead space used effectively to enhance dominant element

 

Visual impact – Does the design make a “statement” visually

Boring

 

 

Interesting

 

Flow or rhythm

Design elements randomly positioned. White space is trapped in the middle of design.

 

 

Elements are organized to move viewers eye to specific points on page. Large medium small type

 

Commitment

Minimal amount of time spent.

 

 

Obviously a good deal of time spent making this work.

 

Type Prioritization

Little difference between type sizes.

 

2 levels of type size or style.

3 distinct levels of type.

 

Elements are aligned

Elements appear to be randomly placed

 

 

All elements are aligned with other elements

 

 

Graphic elements such as lines, bullets, arrows, or shapes.

No graphic elements

 

Graphic elements used buy not effectively

Graphic elements enhance flow of design

 

Comments

Total

 

28 points possible

 

Leaning standards – Visual Arts 25-A, 26-A&B Language Arts 3-A, 3-B, 3-C, 5-A, 5-B