Newspaper/Magazine Ad Assignment

Create an ad with the following items Use this text in your ad
2 colors plus white (background)

(headline) The Ultimate Tan

(sub heads) Bloomington, 503 N. Prospect Road

(body copy) Our tanning beds are the finest made. Now with Super-Comfort Glow and triple strength lamps. Also available Tropical Sunshine Ultra Booths with rain forest atmospher to keep you cool while you tan.

(coupon)- Unlimited tanning only $18.88 a month. Free registration face tanners included eyewear provided. (fine print) additional fees may apply. expires:12-31-10.

(coupon) 4 free tans. no purchase necessary. new clients with photo ID expires:12-31-10.

 

 

Overall size of ad is 6 inches wide and 8 inches tall
create a logo for "the ultimate tan"
outside rectangle has rounded corners
coupons have dotted lines
Use one small photo from clip art dot com that has something to do with tanning
 
See sample ads below
Create an ad with the following items Use this text in your ad
black and white only

Logo - A Cleaner Finish

sub head - Commercial/Residencial Cleaning Services

bulleted -

  • Locally owned, bonded & insured.
  • We tailor your clean around your needs and your budget.
  • Each clean is personally inspected or followed up on by management.
  • Background checks are made on all employees

sub heads in reverse - Gift Certificates Available - OUR SERVICE CAN'T BE BEAT!

Coupons

  • Logo, $15.00 OFF one time cleaning (fine print in coupon) New Customers only. Coupon required. Limit 1 coupon per customer. Not valid with other offers. Expires 3-01-11
  • Logo, $55.00 off Third Cleaning with signed contract (use same fine print above)

 

 

 

 

 

Overall size of ad is 4*5
create a logo for "A Cleaner Finish"
outside rectangle has 2 point black line
coupons have dotted lines
Use one small photo from clip art dot com that has something to do with cleaning
 
See sample ads below
Create an ad with the following items Use this text in your ad
Full color with color photographs

Logo - Oops! Good for you and our planet

(headline) Organic: -

(sub heads) Bamboo, Hemp, Cotton Clothing, Bamboo Bedding & Linens, Bath & Body for Babies to Adults. unique Selection of One-of-A-Kind Jewelry

Stars - Your Eco-Lifestyle Store---Buy Your Gift Certificates Here

(coupon)- $10 off - any purchae of $75 or more. (fine print) Expires 12-22-10 Coupon required. not valid with any other offer, Limit one coupon per customer

(reverse type at bottom) Outstanding Organic Product Specialties!

 

 

Overall size of ad is 7.5 inches wide and 5 inches tall
create a logo for "Oops!"
outside rectangle has 3 point black line
coupons have dotted lines
Use two photo objects of women modeling nice clothes.
 
See sample ads below

 

 

 

 

Directions: Design 2 advertisements using the guidelines discussed in class and posted on the class website.Make certain that your ad contains the following elements

Use the following techniques in your design.

 

 

Classified Ads

Student Name

 

1

2

3

4

Score

Good use of dead space

Over crowded with no dead space or trapped dead space

 

 

Dead space used effectively to enhance dominant element

 

Visual impact – Does the design make a “statement” visually

Boring

 

 

Interesting

 

Flow or rhythm

Design elements randomly positioned. White space is trapped in the middle of design.

 

 

Elements are organized to move viewers eye to specific points on page. Large medium small type

 

Commitment

Minimal amount of time spent.

 

 

Obviously a good deal of time spent making this work.

 

Type Prioritization

Little difference between type sizes.

 

2 levels of type size or style.

3 distinct levels of type.

 

Elements are aligned

Elements appear to be randomly placed

 

 

All elements are aligned with other elements

 

 

Graphic elements such as lines, bullets, arrows, or shapes.

No graphic elements

 

Graphic elements used buy not effectively

Graphic elements enhance flow of design

 

Comments

Total

 

28 points possible

 

Leaning standards – Visual Arts 25-A, 26-A&B Language Arts 3-A, 3-B, 3-C, 5-A, 5-B